24 loads (Contains approximately 24 loads as measured to bar 1 on cap). He turbo clean. Cleans. Freshens. Whitens. Brightens. Helps tackle tough set-in stains. Contains no phosphate. www.tide.com. www.tide.ca. Questions? 1-800-879-8433 visit www.tide.com. Bottle made from 25% or more post-consumer recycled plastic.